“In a time when sales professionals and sales leaders need new ideas, fresh strategies and an innovative approach to how to tackle today’s challenging marketplace, enter Lee Salz and his groundbreaking new book – Sell Different! Outsmart, Outmaneuver, and Outsell the competition. Sell Different! is a fantastic read, and a must-have for anyone looking to find opportunity in today’s shifting economy. In every page, and throughout every chapter, Lee provides so much more than just a sales book. He goes deep to uncover what it really takes to master the skill. This book covers it all – mindset, motivation, attitude technique and true sales secrets that will position you to change how you think, how you sell and the results you gain. This is the book you buy, read once and then keep at your desk as your go to reference for how to sell in today’s modern world.”