“The sales profession talks a lot about consultative selling, but too few sales reps actually practice it. In The First Meeting Differentiator, Lee shows you how to prove your consultative worth during the all-important first meeting with a prospect. Contrary to popular belief, the first meeting is more than a discovery session; it’s an impactful conversation that sets the tone for everything to follow. As the old saying goes, you only have one chance to make a good first impression – and you only get one first meeting.”
