“There is a saying, ‘when the student is ready, the teacher appears,’ and when it comes to anything that Lee Salz writes, I am always a student. His new book has scored three home runs for me. First, it has depth. In a world of thought repeaters, his thought leadership shines with fresh ideas and new ways of looking at the sales conversation. Second, it is modern. He has incorporated AI in a practical and relevant way, making sense for any salesperson willing to do the work. Third, it is balanced. He has integrated logic and emotion in an extremely balanced way, which, for me, is important in the world we are in now.”