Win More Deals at the Prices You Want!®
Win More Deals at the Prices You Want!®
Salespeople have an opportunity to create meaningful differentiation in the ways in which they sell.
To avoid the sales mirage cycle and countless dollars (and selling time) being wasted, executives need to conduct their own product analysis rather than taking the sales perspective as gospel.
It’s one thing for you to see a difference, but it’s another for your buyer to see it through their eyes.
Are you contributing to buyer frustration?
There are many salespeople who will not adapt to their new selling environment. Those salespeople will most certainly be run out of the profession.
The words salespeople use, and don’t use, differentiate them.
When the dreaded price issue arises, as the buyer tells a salesperson that his price is higher than the competitor’s, the issue isn’t price.
Experience can only add value if, and only if, expertise was developed.
Learn the secrets to navigating buyer stalls and roadblocks.
Before sharing what you do, take a moment to think about the person with whom you are about to share it.
Look for ways to differentiate yourself through your selling strategy.
The salespeople who insatiably search for ways to differentiate themselves are the ones winning all of the deals while the rest say they lost due to price.
These questions provide tremendous insight that cause you to revisit your ideal client profile, your elevator pitch, your prospect pursuit strategy, and the conversations you are having with buyers.
Once you’ve determined that a compensation plan is necessary, care and planning is needed to ensure the laws of unintended consequences doesn’t take over.
A detailed profile helps your salespeople avoid wasting countless hours chasing deals that will never come to be.
